Game & App Localization

Localize UI strings with limited context: variables, character limits, culturalization, and LQA that make it feel native.

Games and apps are localized at enormous scale, and the work is unlike translating documents: you handle thousands of short strings full of variables and length limits, often with no context. Learn to preserve placeholders and reorder them for grammar, work within text expansion and character limits, demand and use context to avoid the classic errors, culturalize content so it feels native, and support the on-device LQA that proves your work. A distinct, fast-growing, and creative specialism.

What you'll learn

• Translate UI strings with placeholders and variables safely
• Work within length limits and text expansion
• Get and use context to avoid classic localization errors
• Culturalize content for the target market
• Understand the localization pipeline and file handling
• Run and support localization QA (LQA)

Course content

1. 1. The fastest-growing creative niche (14 min)
2. 2. Strings, variables, and placeholders (15 min)
3. 3. Length limits and text expansion (14 min)
4. 4. Context is everything (and usually missing) (15 min)
5. 5. Culturalization: making it feel native (15 min)
6. 6. The pipeline and localization QA (15 min)

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